Barely a month after the launch of IROKOtv, Iroko Partners has gone a step further with iROKING. iROKING is a free music streaming service for Nigerian music.
Iroko Partners has signed deals with a whole lot of artistes – Davido, Eva, Skuki, MODENINE![The fact that they've got Modenine already has me hooked], Waje, Timaya, Shank, 2Face, Tim Godfrey, P-Square, 9ice, Kefee, Flavor, Banky W and a host of others.
The site currently streams music although the official launch date is tomorrow. Just like IROKOTV, the service will be free for a while. Iroko Partners also plans to go mobile in February 2012 with Android, BlackBerry, iOS, Windows Phone 7 and Symbian apps.
Users can sign up via Facebook, Twitter or their email address. There’s also a search bar at the top so you can easily find music you’re looking for. There are a few bugs here and there but like I stated earlier, the site isn’t official yet.
Apart from listening to music, Users can create playlist and mark tracks as favorites. The What’s New button leads you to new releases from Artistes. Each artist’s page has a short bio and below that are the tracks available to the service.
iROKING will batlle Spinlet and recently announced Deezer in the music streaming sector. Spinlet might seem to have an edge for now with its exclusive deals with Chocolate City and Storm 360 but Spinlet isn’t even live yet. With time Artistes and Record Labels will forget about Exclusivity. They’ll sign deals with multiple streaming services and let them battle it out. iROKING will also compete with foreign services like iTunes and Spotify.
So Nigerian musicians, it’s time to finally make some money from digital content. They’ll also have to battle sharing services like 4Shared, limelinx and hulkshare.
Head to iROKING and tell us what you think about the service. I’m off to listen to Africa’s best rapper. 
Source: Techloy
Tags : iROKING, Iroko Partners, IROKOtv, music, Nollywood Love, Streaming
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