Posted On July 24, 2014 By In Social Media

Instagram Begins Testing In-App Ads

I was doing my pre-bedtime  social media run through tonight when I opened up the Instagram app and saw what looked to me like an official Instagram announcement. I clicked on it because there’s no harm in that, but lo! I was directed to an app in the Google Play Store. I couldn’t believe it, so I took a screenshot and sent it to my fellow writers – they couldn’t believe it either.

After a few refreshes, it was gone. I thought I was seeing things, so I did a quick search on Twitter. Seems like I wasn’t the only one:

This might be the end of Instagram as we knew it…


UPDATE: According to speculation from multiple sources, it might have actually been a premature announcement. Instagram is reportedly launching the Bolt app soon as a Snapchat competitor.

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Faridah Seriki has been interested in technology since she got her hands on a desktop when she was eight. She founded Technesstivity after releasing a successful blog she made for class combining her passion for both journalism and technology. Faridah graduated from Vivian Fowler in 2009 and lives in New York where she graduated from Hofstra University with a Bachelors degree in Broadcast Journalism

  • upnepa

    LOL The GIF at the end. I’m cryinnggg.

    But seriously, Instagram costs a lot of money to sustain and we all knew this was coming. I honestly think Instagram should take a cue from Facebook, Twitter and Tumblr and place sponsored posts in the home stream instead.

    For all the people shouting, this is an ad you can ignore for a service you won’t pay for.

  • Seyi

    It might not really be an ad.